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by Adam Ismail · The Drive · Jan 9
News
The Porsche 911 Now Starts $40,000 Higher Than It Did Five Years Ago

Porsche 911 Pricing Has Become Absurd—$40K Bump in Five Years

The 992-generation 911 now starts at $140K, up $8K alone for 2026. This isn't inflation—it's Porsche testing how much devotion actually costs. When base models approach six figures, you're no longer selling cars; you're selling membership to a club that's priced out everyone who remembers when 911s were attainable.

The 992 is turning into what the air-cooled 911s became: a financial asset first, a driving experience second.

by Douglas Barton · CorvSport · Jan 8
News
Corvette at a Crossroads: Big Engine News, Bigger Prices, And The Sales Truth

C8 Stingray at the Crossroads: LS6 Whispers, Price Hikes, and the Sales Story Nobody's Reading Right

Corvette's having a moment—6.7L LS6 rumors floating around Bowling Green, 2026 MSRP hitting wallets hard, and sales numbers that look worse than they actually are. The real story isn't the displacement leak or the price increases. It's whether GM still knows how to price a car people actually want to buy.

When you're leaking engine specs to keep people interested in a car that's already sold out, you've stopped making decisions and started managing perception.

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