General Motors is finally committing real money to Formula 1 with a full manufacturer entry in 2026, partnering with an existing team and bringing Cadillac as the brand face. The move signals GM's pivot toward performance credibility after years of EV-only positioning, but F1 budgets have spiraled—this will cost north of $500M annually. History says legacy automakers either find relevance or burn cash. GM's betting the former.

ABT Sportsline cracked open the books on running a competitive DTM campaign in the GT3 era, and the numbers explain why you don't see privateer teams anymore. Marketing director Daniel Abt revealed the real operational costs—fuel, tires, engineering, hospitality—that separate funded programs from the dreamers. This is what a full season looks like when you're actually trying to win.