Lucid's Killing Sedans for the Midsize Play—Three Bodies, Zero Four-Doors
"Lucid spent billions proving sedans don't matter anymore. At least they're finally admitting it."
— Revvly Take
Lucid's interim CEO signaled the brand's pivot away from traditional sedans, with three new body styles coming from the midsize platform launching after Gravity. The move abandons the sedan-first strategy that defined the Air, betting SUV/CUV variants will actually move volume in a market that's already made its choice.
InsideEVs · Jan 8
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